Legal
Acceptable Use Policy
This policy protects recipients, customers, providers, and ShipMsg from abusive or unlawful use.
Effective September 8, 2026
Required conduct
Customers must identify the sending business, obtain and retain appropriate consent, use data only for disclosed purposes, honor opt-outs without delay, maintain accurate suppression lists, and follow applicable law and provider policies.
Prohibited conduct
- Unsolicited, deceptive, fraudulent, threatening, exploitative, or unlawful communications.
- Purchased contact lists, scraped identifiers, spam, phishing, malware, or credential theft.
- Discrimination, harassment, sexual exploitation, trafficking, or content that endangers a person.
- Impersonation, falsified consent, manipulated delivery evidence, or attempts to evade provider restrictions.
- Security testing without authorization, service disruption, or unauthorized access.
- Unlawful surveillance, location tracking, profiling, discrimination, or decisions that determine access to employment, housing, credit, insurance, health care, education, legal services, public benefits, or other essential opportunities.
- Emergency dispatch, life-safety, weapons, military, intelligence, law-enforcement, political-campaign, or other provider-prohibited use.
- Collecting or transmitting payment-card data, government credentials, health records, biometric templates, children's data, or other specially regulated information without a signed agreement expressly authorizing the use case.
- Using sandbox results as evidence that a real provider accepted or delivered a communication.
Enforcement
We may throttle, quarantine, reject, suspend, or terminate activity and preserve evidence when needed to protect recipients or the service. We may require proof of consent or a remediation plan before restoring access. We may preserve and disclose evidence when legally required, but do not voluntarily disclose customer content merely because a complaint is received. Report abuse to abuse@shipmsg.com.
Two conditions carry immediate suspension, without notice: the Meta quality rating of a number on the account falling below the “Medium” threshold, and the use of contact lists gathered without consent. Where an account is suspended on either ground, prepaid balances are not refunded.
Both conditions are measured, not judged. The quality rating is Meta’s own, reported to us for each number, and the console shows it to the customer continuously with warnings ahead of the threshold. Consent is held as evidence against each contact and can be produced on demand.
Hosted accounts
A hosted account sits in our Meta portfolio, so a sanction against it lands on every business we host. Enforcement on a hosted account therefore runs ahead of Meta’s, on a ladder the console shows before any rung applies: a warning when a leading signal crosses its warning line; slowed sending when it crosses the throttle line or a number is rated “Medium”; bulk sending paused at “Medium” rather than “Low”; bulk sending suspended for thirty days on a repeat quality drop or a severe signal; and the hosted account ended without notice for a serious breach of Meta’s messaging policy or a contact list gathered without consent. A new hosted number also ramps at half the usual daily allowance. Replies to people who messaged the business are never cut off by any rung.
A hosted customer who is ended for breach keeps every right to their data and export, may move the number to another provider, and is liable for what the breach costs the other businesses in the portfolio.
Customer cooperation
Customers must investigate complaints, provide consent and authority evidence, stop affected traffic, preserve relevant records, and implement a reasonable remediation plan. A provider's decision to accept content does not waive this policy. Material or repeated violations may result in termination and may be reported to the provider or authorities where legally required.
Contact
Reaching us today: open a support case from the console, or write to Bagadi LLC at the postal address below. The e-mail addresses named in this document are not yet receiving mail, so a message sent to one will not arrive.
Bagadi LLC operates ShipMsg. Legal questions: legal@shipmsg.com. Privacy questions and rights requests: privacy@shipmsg.com. ShipMsg support questions: support@shipmsg.com. Do not email passwords, payment-card data, message content, or identity documents; ShipMsg will provide a secure verification channel when needed.